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  • game on, world fuel stream athletes nike dani kiwi meier aric rist lebron james fuel band nike+ manamedia production motion basketball running athletes retail

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  • The Facts

    Client
    NIKE

    Creative
    MANA

    Photographer
    Embry Rucker, Sol Neelman

    Locations
    London, Miami, Los Angeles, Manilla, Oklahoma, Mallorca, Munich

  • We did

    Creative Planning

    Art Buying

    Athlete/Artist Management

    Rights Management

    Talent Casting

    Executive Production

    Photo Production

    Motion Production

    Location Management

    Choreography

  • Project notes

    The project lasted over six months and included all the categories and functions at Nike at a global brand level. From pinnacle athletes to active consumers, we sourced, cast, produced and delivered both vertically and horizontally and were responsible for both the executive project management and vertical production roles. Definitely one of the biggest undertakings MANA has been privileged to be a part of.